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Monday 29 June 2009

Fast building lucrative residual income


1. Do not target newbies unless you want to spend a great deal of time working with them.


2.
Do not use free or expect the value in your leads to be terrible. Meaning most of them are broke
.

3. Do not bribe your leads into joining your business, if you do this, then you can most definitely know they are there for only one reason and one reason only, for the bribe not the long term residual income.

4. "TARGET EXPERIENCED MARKETERS". This is the key to building a massive residual income. By targeting people who already know how to market online you are doing a couple things to your marketing efforts:
  • you putting your business into automatic and people or leads start building your network for you
  • you spending more time marketing and making money and less time trying to teach people the abc's of marketing.
5. Have a training website or training set up for your newbies, so when they come to you for answers you can just say "i have a tutorial made already at my training website".

6. Capture emails and build your data base of hungry internet marketers. These people will benefit you in the long run especially if your providing the value you need to be providing to keep people interested in you, and your business opportunities.

These are the basic elements of building a lucrative residual income. Of course not everyone is gonna get lucky and find that diamond in the rough, but when you do you will be very happy you spent more time on something very profitable and productive and spending less time targeting people still wet behind the ears. Let those newbies come to you and find those experienced marketers.

Use these methods in your PPC campaign and I can bet you your lead quality goes up!

Secret GDI Marketing


TIP #1

After set up all marketing strategies this should become your main job! Make contact with small to medium sized websites. Tell the webmaster about your site. Most sites will have large mailing lists. If you can get the webmaster to sign up and then send a message to a few 1000 people you will have a great second level commission!

or/and

Almost all webmasters have Google Adsense or adverts from other providers on their site. 7 years ago these were great - you can make a lot of money: $1 to $2 per click. Now every site has them, which means the ad revenue is shared between more webmasters, which is turn results in very low payouts as low as $0.01 per click. Webmasters are desperate to find something that pays well for their traffic. So you should contact them and sell the idea about Acme or GDI as a replacement to their adverts. Search for sites, find the contact page and send them first email & after reply follow up message for example. Some will ignore you but don't feel rejected. I know this works, believe me...;) You wiil only need a handful of webmasters to be very successful. Also, there are millions of webmasters out there who are sick of being paid small amounts per click. So as I mentioned this is really the core area you should focus on. In 1h you could make contact with 50 webmasters.

TIP #2

If you can duplicate this week after week and get your team to do the same you will be on your way to $5000 a month easily. This is by far the easiest method I have used!
GDI requires you to buy 10 DVD's ($50) before you are eligible to earn the weekly bonus pool. GDI pays $100 for every five affiliates you bring into GDI that become paid affiliates.

How you cover your cost for the DVD's and also your guaranteed $100 bonus?

Find five people you trust and whom will listen to your scheme. Now you tell all five of them you are gonna pay for there way into GDI for the first month ($50) and you are gonna show them how to duplicate what you are doing. You invest $100 into this but...
  • you guarantee your self $100 bonus
  • you pay for your initial 10 DVD's that are required.
Now once you have made the money back from GDI's bonus pool, you take that $100 and reinvest it into 10 memberships. By do not do this unless you have ten people in your life that you trust. Or stick with 5 people if it is needed.

SIMPLY SOLUTION - YOU DON'T NEED MLM/GDI FOLLOWERS!!! YOU NEED VERIFIED PAYPAL ACCOUNTS!!!

Now that you invested $100 you make a $200. You just made $100 on your investment. So guess what. You now have $200 to invest into more memberships. Of course its gonna get a little crazy so after a while you might want to send traffic to a website explaining the format of your marketing
method, because even I found out that I didn't have that many people in my life who wanted to listened to my MLM scheme of duplication.

This smart action guarantee you bonuses the hard part is finding those people in your life that are optimistic and looking to make some sweet cash.

Article Marketing


I always try to find free ways for my downlines to build their business as I understand that they are new and may not have enough budget to invest on internet marketing tools for their promotion effort. Here is another free way for you to promote your GDI/Acme business for the long term and receive monthly increasing residual income. There has been many explanations why you should carry out article marketing by submitting articles to directories to build traffic to your websites hence new signups for many years to come.

You should start submitting articles to ArticlesBase.com - article directory!

How to submit articles:
1. Sign up for a free account at ArticlesBase.com

2. Write your own articles on GDI/Acme or re-write the ready articles. Remember, you have to re-write of your articles may not get approved by the editors
3. Include link back to your GDI website (max 3 links) in the article content
4. Include link back to your GDI website again in your author bio box (max 3 links)
5. Submit the article for approval and watch your article spread all over the net for many years to come
The benefits of submitting articles to articles directories:

Article Marketing is one key factor in search engine optimization and traffic generation techniques in internet marketing strategy that can determine the success and failure of a website and online businesses. There are several ways to carry out article marketing including submitting articles to article directories or submitting articles to blog networks.

Here are the 10 benefits of submitting articles to article directories and how it can help improve your business online.


1. Free marketing

Most article directories allow you to include links in the article that you can direct to your website. If you write an article with content related to your product or services, you are able to market them indirectly and include a link back to your products and services. This result in a free marketing media for your offers.

2. Building image and credibility

Most article directories allow you to have an author bio box at the bottom of every articles you submitted. You can use your author bio box to promote your business or personal brand to build a brand image for yourself. In the author box, remember to promote your website by including a link back to your website for more information on the related articles you have submitted.
When you have submitted enough “good” articles read by unlimited visitors to the article directories from all over the world, you will soon be seen as an expert in your industry who has a wide knowledge in the field. Being listed as “authors” in article directories helps promote yourself as an expert in your field too!

3. Exposure to article directories visitors and other websites
Article directories enjoyed millions of visitors online and the article you have submitted can be viewed by these visitors who browse article directories. These readers can be direct consumers or researchers reading for knowledge or even website owners who are looking for content for their websites / blog.

4. Increase traffic to your website:

With the links that you are allowed to include in your article content and your author bio box, you have created an opportunity for readers to click on the links to come to your website. When crafted in an interesting manner, these links will increase traffic to your website especially when your articles are being chosen by website owners to post in their own website and distributed all over the internet.

5. Viral marketing in articles

If your articles were written well and being chosen by website owners to post in their website or blog, this automatically create a viral effect for your content. Your article can then be spread virally all over the internet with links to your websites as well as your personal advert in your author bio box.

6. RSS feeds syndication
Most article directories as well as blogs now comes with RSS (Really Simple Syndication) technology which produces RSS feeds for all website / blog contents. These articles can then be distributed easily through RSS feeds and spread even further receiving more views and clicks that can help you can gain traffic to your website.

7. Generate sales and leads without having a website

Even if you do not own a website, you will also benefit from article marketing, since the article directories as well as website owners who posted your article in their websites can act as your website. Since your articles come with an author bio box as discussed above, you can include your contact information such as address, contact number or email address instead of links to your website to allow potential clients to contact you. As a suggestion, it always advisable to create a simple web presence online even if you do not know how to build a website you can create a free blogger or wordpress blogs, or even facebook and twitter page that you can link to from the bio box.

8. Reach new customers

With a wide readership of article directories all over the world and the chances of your articles spreading online, submitting articles to article directories can help you reach new customers that you have not though of before. You article and your business can be exposed to millions of potential customers all over the world.

9. Get continuous traffic to your website
For years
articles submitted to article directories usually stay in the directories forever, meaning that your articles can continue to bring traffic to your site for many years to come. Your articles may get picked up anytime and reprinted years later too.

10. Articles spread automatically by scripts recently
There has been many scripts that pulls articles automatically from article directories. These scripts will further help spread your articles to websites all over the internet providing you with backlinks and traffic to your websites but this automatization isn't free of charge.



Blog Carnivals is a kind of blog event. It is similar to compiling a magazine, focusing on a niche subject, and is published on a regular schedule, often weekly or monthly. Each edition of a blog carnival is in the form of a blog article that contains permalinks to other blog articles on the niche topic.

Blog Carnival posts are generally written by the author by soliciting relevant contributions from interested people. The author collects links to these submissions, edits and annotates them and publishes the resulting round-up to his or her blog. Many carnivals have a home page or principal organizer, who lines up guest bloggers to host each edition. This means that the carnival travels, appearing on a different blog each time.


Communities of blog readers, writers, and edition hosts form around specific carnivals. The carnivals provide an aggregation of recent posts by the community on a given topic, and the host provides a level of editing and annotation that helps readers find posts they are interested in. Writers who submit their articles to blog carnivals are rewarded with traffic (if the host decides to give them a backlink and, perhaps, a positive review).


Blog carnivals are being launched all the time from different blog owners for different topics. Some websites such as BlogCarnival.com often host a list of blog carnivals that were and currently active. You may browse through the big list and find suitable carnivals, with related topics to your blog and submit your related blog post to these carnivals.


It is totally free for you to submit your articles with links to blog carnivals.
Submitting content or articles to blog carnivals are somewhat different than submitting articles to article directory. With article directories, you do not really need to host your article in your own website or blog and simply include a link to any url you wish. With Blog Carnivals, you will need to actually submit articles that are hosted in your website. In other words, you are not just submitting articles to post but submitting a link to your website where your article.
What you need to do is post the articles with your GDI/Acme links (or any website) to the Blog Carnivals.

If you have submitted a good content, you will be greatly rewarded by blog carnival owners with a reference to your article and get unlimited amount of traffic to your websites for many years to come earning you residual passive income!

Offline Marketing


Offline marketing can be very effective but only after massive action and
remember - be creative!!!

Tell your friends. I'm sure you can think of a few friends who would be prepared to join you on your venture. Send them a link to your OWN sales page and explain in person all about the system.

Business Cards. You can distribute your cards anywhere offline where you see potential prospects. If you talk to someone about Acme/GDI business model and they are interested it looks very unprofessional they have to write your web address on some papers. GDI have their card designs in the back office or you can design your own card that matches your site. Some examples of words you can use: Income Opportunity at... use your website address / Global Online Income at... / Work At Home at… / Earn Residual Income at… / Income for Life at… / My Other Business… / My Retirement Plan… / My Online Business… - use your imaginations, I am sure you can think of better catchy phrase that will attract people to go to your website.

Stickers on the car. If you get a good design and a tag line with your website address that’s really cute I am sure nobody would mind you sticking the stickers on their car - family and friends help you promote:)

Posters and leaflet. ex. use shops you know to promote GDI .

Videos. GDI produced the videos DVD that you can purchase (at a very low price) to send out to your prospects offline and after 10 purchases you will qualify to weekly bonuses!

Personal meetings. If you are already in MLM or network marketing business, then you should already have the network to get prospects. Successful MLM individuals will understand the GDI/Acme business and can always add another monthly residual income to their portfolio. Meet up with them and request them to check out your websites or give them a GDI DVD to educate them.

Downline Builders


GDIIncomeTeam.com - If you have been looking for a quick win-win viral marketing system that will automatically increase your monthly GDI Income, this powerful GIT System will do just that!

FreeMoneyTeam.com - 100% Free Money Programs are programs that do not require any fees to join and earn as a member. You'll simply get paid daily for completing simple and quick online tasks such as visiting websites, reading emails, surfing online, viewing ads, completing free offers and participating in short surveys.

FreeTrafficTeam - Powerful viral marketing system that will automaticaly supply daily targeted traffic to your site.

Private Label Rights (PLR) Full Package


Programs below help you start selling ebooks via internet.

ResellRightsMastery.com - Gain access to top quality resell rights items, private label articles, templates, beginner reseller strategies and much much more for FREE! ($197 VALUE)
Commission plan: 75% commission for your refferals membership upgrades: upgrade to Elite Artist Club - You earn $50.25, upgrade to Platinum Level - You earn $72.75, upgrade to Enterprise Version - You earn $110.25.




PrivateLabelSiteReviews.com - Brand New Report Reveals The Most Profitable PLR(Private Label Rights) Products Online - Yours FREE today! This report is updating every 4-6 weeks! ($97 VALUE)
Commisson plan: Earn $20.96 for each and every sale from one of your refferals (OTO IS CURRENTLY CONVERTING OVER 32%!).



ViralEbookExplosion.com - Imagine pressing a few buttons and instantly creating your very own branded cash producing viral ebooks that You can sell or give away! ($197 VALUE)
Commission plan: 70% commissions via Paypal for your refferals OTO purchase, 50% commission on the monthly membership program.

ViralEbookExplosion

PayDotCom.com - Affiliate Marketing Network


PayDotCom.com is an affiliate management company which keeps track of affiliate payments which are paid for through Paypal. For those who haven't heard your customers do not need a Paypal account to buy anything through Paypal. Your customers may use their credit cards through Paypal's secure server. Paydotcom has a market place for shoppers and vendors. Vendors products are placed in the market place free of charge after one sale is made.

Why use Paydotcom for affiliate programs?

Free sign up for affiliates - It's to affiliate management companies advantage to have free sign up for affiliates since they receive a small percentage of each sale, which is how they make their money.

Free sign up for vendors - The free vendor sign up is for the first product. After that, there's a ridiculously low lifetime fee to submit an UNLIMITED number of products. Affiliates may sign up to sell as many products as they wish.

Individual sales or landing pages - completely separate sales page WITH the same account. Now my affiliates may select product which only go with the theme if their website if they have one.

Individual commissions per product - Different commissions can be setup per individual product.

Products can be linked - The merchant has the option of linking all or some of his/her products together. Thus ensuring affiliates are paid for upgrades during sales and even after the original product is purchased by the customer. I personally have linked ALL my products. I'd rather err on the side of my affiliate.

Recurring payments -Affiliates are paid for subscription services

Immediate payment through Paypal - For security, Clickbank makes vendors wait until five credit cards have been used before mailing a check. Paydotcom vendors receive immediate payment. Now vendors may withhold payment for affiliates up to 30 days depending on their return policy.

Return policy up to the vendors - One of Clickbank merchants' huge complaints is Clickbank's borderline insane customer blinks wrong return policy. Paypal will negotiate with complaints but they seem to understand both parties have rights. Since Paydotcom only manages the affiliate program, they have nothing to do with any negotiations.

Physical products can be sold through PDC! - That's correct. You're not limited to digital products, though they continue to be the most popular due to ease of delivery and instant gratification of customers. CDs to clothing may be sold through Paydotcom.

Sunday 28 June 2009

Search Engine Optimization for Google


In today's online world search engine rankings can make your business succeed, and while rankings in Yahoo and MSN are very valuable, their combined market value is still less than that of Google. This makes achieving top rankings in Google that much more important.

In this three-part series on How to Optimize for Google we will touch on a number of important aspects for top Google rankings including website optimization, links, Google Webmaster tools, and a number of other considerations.

Part 1 - Page Website Optimization.

THE RIGHT KEYWORDS
This article is not about keyword research so I will not spend too much time on this topic, however, I felt it was important to at least brush on this slightly.
Make sure that your targets are achievable. If you select the wrong keywords it can make your entire optimization experience essentially a waste. Choose keywords that are attainable but yet still provide a reasonable search frequency for your industry. Your phrase selection should also be targeted to bring qualified traffic to your site.
Using the hotel industry as an example, targeting the word "hotel" would make very little sense but by narrowing it down to "Victoria BC hotel" you now have less competition, and a more qualified audience. Keep your targets in perspective and go after the obtainable rankings.

WEBSITE OPTIMIZATION
There are many on-site factors that play a role in your search engine rankings. Here are a number of those factors and what you can do to improve your chances of success.

Title Tag
The title tag plays one of the most important roles in search results at Google, and is almost always the heading Google chooses for each of its listings. Placement of your target phrase is best used near the start of the tag and repeated again in the middle or near the end. Three uses of your target phrase may be helpful in some instances, as long as it is not too overwhelming. For best results each page on your site should have a totally unique title tag.
It is also important to remember that because Google will use this title as the main heading for your listing, you will want to keep it attractive to potential searchers. Try to also add a call to action, or other wording to help make your listing appear attractive to searchers.
To help illustrate the fact Google takes this tag into consideration, simply do a search for your target phrase and take a look at the titles of the top 10. I tried a search for a rather broad term "hotel" and saw that all 10/10 listings had it in the title tag, and 6/10 had it as the very first word. A quick scan showed that the entire top 30 either had the word hotel, or hotels in their title tags.
If you do only one thing to your website, make sure that all your title tags are relevant, unique, and contain your target phrase for each page.


Meta Description Tag
The Meta Description tag is still occasionally used by Google as the description which appears in the search results themselves. While this used to be a more common practice Google tends to use it most often on sites with very limited content, or those which are flash based. I have seen it still used for content rich sites, however this is less common.
The Meta Description tag still has an impact on search rankings. Your best bet when using this tag is to keep it short and sweet with your target phrase close to the start and not repeated more than 3 times. Like the title tag, each page on your site should have its own unique description tag.

Meta Keyword Tag
When it comes to Google this tag is useless, and won't influence your rankings. There is some speculation as to whether a spammy keyword tag can however, have a negative effect on Google rankings. As a result, if you do utilize a keyword Meta tag for the smaller engines, it is best to keep it clean and play it safe.

Density
Keyword density plays a role in overall rankings; however, it is not as cut and dry as it once was. Once upon a time there was a magic number that when used could almost guarantee top rankings.
This is no longer the case. Today the ideal density varies from industry to industry, phrase to phrase. To find out what density you should aim for, take the top 10 or 20 search results and see what percentage those sites are using. In most cases you will find that the majority of these sites have a very similar density to one another, and this average density is a good estimation of what you should aim for. (opitimum density 2-4%)

Body Text and Keyword Placement
The location of relevant text on your site will help establish the overall importance of your target phrase. While you do not want to overwhelm the engines and site visitors with a bombardment of target phrases at the top of the page, try to sprinkle in some instances as close to the top of the page as possible.

Synonyms
Be sure to include various synonyms for your target phrases within your body text on your site. Google will use these synonyms to tie in the overall relevance of the page for your main target phrases, which in turn can improve your odds.
To find possible synonyms you can use a thesaurus, but the best way is to search Google itself and see exactly what they consider to be similar. Simply search in Google for your target phrase preceded with a tilde, such as "~hotels". Next scan through the search results for any text Google has bolded. These are all words that Google considers to be related. Using the "~hotels" example Google brings up phrases such as 'travel', 'tourism', 'accommodation', as well as various hotel chain names such as 'Hilton Hotels'.

Keywords in Domain
There is still some speculation if having a target phrase as part of your top level domain (TLD) is of use to search rankings. From my experience, yes, there is value here, although, nothing like it was several years ago.
If you are starting off in the online world and are contemplating which domain to go for, consider one that uses your target phrase, assuming that it is both relevant to your business name, and uses no more than a single hyphen. While multiple hyphens in a domain can be successful, they are very common with highly spammy websites, so it is best to not take that route if possible.
While having a keyword located within your domain can provide some ranking juice, I would not suggest heading out and doing a domain swap. In most cases you would be better off working on your existing site than starting from scratch with a new domain.

Keywords in page specific URL
Using keywords for specific page URL's can also help add a little bit of value to your site, providing you use them responsibly. Consider using a keyword as a directory name and as part of a file name where it naturally makes sense to do so. If you have a website that focuses on tourism and includes local hotel listings, you may want to consider the following structure for your page on the Hilton:

MyTourismSite.com/Victoria/Accommodations/Hotels/Hilton.html

Heading Tags
Placement of target phrases within heading tags helps to establish the importance of those given phrases. That said do not over do it, or abuse it. Only place target phrases within a heading tag if it makes sense to do so, and don’t flood a page with numerous tags. Heading tags are not as critical as they once were, but still a good contribution to a well optimized page.

Link Anchor text
This is the actual text you click on as part of a link. When full or partial target phrases are used within your text links they help pass on some value to the linked page for those phrases. This is also true when considering surrounding text. When the content around the link is also relevant, the link holds slightly more value.
While a link that simply states “click here” or “www.domainname.com” does have its place, they provide considerably less value than a link that would use “discount hotels” as its anchor.

Image Alt Text
While image alt text still plays a minor role, its biggest part is within the use of image based navigation. If you have an image linked to another page, the alt text will be attributed much the same way as standard link anchor text is.
Image Alt text should always be short and to the point and should accurately describe either the image itself, or the page the image is linking to. Do not use alt tags as a place to stuff keywords.

Inline Links
These are links that are found mid sentence or mid paragraph as opposed to a simple listing of links as found in a menu or possibly on a sitemap. Links found mid paragraph tend to pass on a little more value from the surrounding text and can offer more relevance to the linked page.

Site Navigation
It is absolutely imperative that your website be fully spiderable by the search engines. This may seem obvious, but often webmasters overlook Google’s ability to crawl a website. Google has become very advanced in what links it can follow and how it can spider a website, but there are still some things that can cause significant roadblocks.

- Flash: One of the most commonly made mistakes is the use of flash. If flash is used as a sole means of site navigation then you can count on Google not viewing your internal pages, and having a significant disadvantage in terms of site rankings.

- Java Script / DHTML: These days most Java Script and even DHTML menus can be spidered by Google, however, this is not always the case. If your site utilizes any kind of fancy navigation and you are wondering why Google has not indexed your internal pages, check out Google’s Cached Text version of your page. If you do not see any text links, then your navigation may be invisible to Google.

- Images: Image based navigation has been safe for many years now, but if your site uses this form of navigation it is essential to have brief, relevant alt text on all your buttons. This alt text will act much like standard anchor text for text based links. This is not only for the purpose of search ranking value, but take a look at Google’s cached text version of your page. If you have image based links that do not have alt text, those links do not appear. This doesn’t mean Google won’t follow them, but for anyone viewing your site on a text based browser, your links will be invisible to them.

URL Structure
Avoid long elaborate URL’s with extraneous characters. While Google has reached a point where they can index massive URL strings, it is best to avoid them if at all possible. For dynamic sites consider utilizing mod rewrites to significantly clean up the URL to not only make it more search engine friendly, but more user friendly as well.

MyTourismSite.com/?locid=”victoria”&catid=”accommodations”
&type=”hotel”&comp=”hilton”

stands a better chance if cleaned up to read:

MyTourismSite.com/victoria/accommodations/hotels/hilton.htm

SUMMARY
Basic website optimization is a critical component for successful placement in Google but is only part of the overall picture.

Part 2 - Links & Tools

LINKS
Links are very important in today’s Google rankings, but just how many links you need will depend on both the competitiveness of your target phrases, and the quality of the incoming links themselves.
Essentially the number one rule of links is to keep it relevant! Topical relevance is very important in order for inbound links to give your site the most value. If the page that links to you is relevant that is good, if the entire site linking to you is relevant, that is better.
First to get an idea of how many links you may need, take a look at the top 10 ranking sites in Google and record how many links Yahoo is noting for each site. (This is because Google does not display anywhere near all the links they have noted). The average of this count is often a good indication of how many links your site may need.
There are many different ways to get links to your site including the age old reciprocal link trade, directory links, article based links, and links from press releases.

Reciprocal Links
Reciprocal linking has seen its value drop considerably over the past few years, however, if the site you are trading with is relevant you can still receive value from these links.

Paid Links
Google frowns on paid links, however that is not to say that they don’t work. Often you can find highly reputable and relevant websites which are offering paid advertising spots. If these links are coded to link directly to your website without passing through any tracking redirects, you will in many cases see value in the form of both direct traffic and increased link densities and rankings.

Articles
Writing and distributing industry specific articles is a great way to help increase both your link counts and site traffic. Consider writing articles on a regular basis and submitting them to some of the more popular services such as EzineArticles. Be sure to include a link to your site from somewhere within the article, or at the very lest within your bio. Try to use a target phrase as part of the anchor text for additional value.

Press Releases
If something of importance has happened to your company such as a new product launch, or other notable achievement - essentially anything news worthy, put out a press release. Submit this press release through services such as PRWeb or PRNewsWire. Again, be sure to include a target phrase as part of the anchor text.

There are also a number of places you can get links that have basically turned south, and are not generally recommended. These include signatures in form posts, guest books, and other typically free links.

Forum Posts
Forum posts can help to marginally increase your link counts; however, with this one you must be careful. Only add a link to your site in your signature if both the forum allows it, and you are a respected member of the forum. If you are a solid contributor and your posts have depth and meaning, and the forum is highly relevant to your site, then having a link in your signature may give your site some juice. Posting wildly to random forms will in most cases get yourself banned, and will be both a waste of time and potentially make you and your site look bad.

Guest Books
In nearly all cases, do not post your link to guest books. If you happen to stumble upon a guestbook that is highly relevant to your site, the other comments are relevant to your site, and you have something useful (and again relevant) to say, then perhaps consider it, but typically focusing on links from guest books is considered SPAM and is best avoided all together.

Blog Comments
Having a link from your blog comments is not necessarily a bad thing. If you find a relevant blog post of use, and have something relevant and constructive to say, don’t be afraid to enter your link into the “URL” field of the form, but don’t try stuffing links into the comment itself.

Link Farms & Bad Neighborhoods
These are sites that allow you to simply post your link no strings attached. They are mostly long scrolling pages with countless links. Stay away from them. If you see one, run in the other direction. These links are bad, will not help with your rankings, and in some cases can actually damage your rankings.

Stay away from sites that cross link with obvious spammers. These networks of SPAM sites are not ones you would want your site associated with, and if you achieve links from enough of these sites it can adversely impact your rankings. Even more important, NEVER link to any of these sites - as that will certainly tie in your connection to them and give Google reason to discount your rankings.

DMOZ, Yahoo and Other Directories
Directory based links can be of significant help, especially if they are from highly reputable directories, the two biggest being DMOZ.org and the Yahoo Directory.
Getting a site into DMOZ is like Gold. Google loves links from DMOZ and your site will reap the benefits. The big catch however is actually getting your site into the directory in the first place. Find the perfect category for your site and check to see if it has an editor. If you see a link “Volunteer to edit this category” try and find another relevant location. Pages without active editors take much longer to get listed into. Once you find the perfect directory submit your site every 4-6 months until listed. If you are lucky you will get in eventually.

Yahoo Directory is seen as an authority in the eyes of Google, and getting your site in will help your link reputation. This link does come at a price of $299 per year, but will play a role in helping your website achieve top rankings.

There are a number of other valuable directories out there that can help you with your search rankings. Before submitting to any directory the key is a combination of relevance and authority. If the directory is relevant and active it may be worth considering.

GOOGLE WEBMASTER TOOLS
Google Webmaster Tools can be very useful for your optimization efforts. It may not directly help you obtain higher rankings, but can help you trouble shoot if you are experiencing problems. It will also allow you to remove URL’s that you don’t want indexed and set various preferences such as your domain, crawl rate, and geographic target.

XML Sitemaps
This is the most common reason people use Google Webmaster Tools - the submission of their XML sitemap. While you can use your robots.txt to have Google find your XML sitemap, by submitting it directly to Google you can check up on the spidering status.

Error checking
Webmaster Tools is also quite useful for checking on various error URL’s that Google may know about. Under the Diagnostics > Web Crawl you can view any errors that Google has to report on your site. By cleaning up any errors you can help increase your chances of rankings.

Links
From inside Google Webmaster Tools you can get a much clearer look at what sites Google is noting as having links to you, and give you a better indication of the need, if any, to increase your link counts.

WWW Preference
Be sure to select your domain preference under Tools > Set Preferred Domain. In nearly all cases you will want to select the version including the “www”

SUMMARY
Inbound links play a significant role in successful Google rankings. By focusing on relevant links, as well as by diversifying where you get those links from, you can build a solid foundation for your search rankings today and into the future.

Stay tuned for How to Optimize for Google Part 3 (of 3) where I will discuss other considerations including redirects, HTTP headers, and a number of other factors which play a role in successfully conquering Google.

Part 3 - Other Factors

Redirects
If you need to use redirects on your site it is very important to use the correct one. If a page is moving to a new location, or being removed all together, it is very important to have this page redirected to either the new location or the next closest page using a Permanent 301 Redirect. While rare, if a page is being moved to a new location for a short term, with the intent of it returning to the original location, then and only then, will you want to use a Temporary 302 redirect. For more information please see Redirects: Permanent 301 vs. Temporary 302

Non WWW Redirects
To help eliminate page rank split, and provide your site with a little extra value, implement a non-www redirect. What this redirect will do is change the URL to include the "www" whenever a URL is accessed that does not include it. This can help to consolidate links to the correct page and give your site some additional strength. For more help on Non WWW redirects please see: How to 301 Redirect Non-WWW to WWW URL's

HTTP Headers
Check your page headers! If you have implemented any form of redirect on your site including mod rewrites, check your HTTP headers. You may be surprised at what you find. Some forms of redirects may use a 302 code where you really want a 301. By checking your headers you can ensure all is well, and troubleshoot problems - HTTP Header Checker for your convenience.

Home Page URL
Never have more than one URL for your home page. If your home page is available and displays on more than one URL, then utilize 301 redirects on all but the main URL you want to focus on - in most cases "http://www.xyzname.com/". All your links pointing to the home page should direct to the exact same URL otherwise you will split the value of your home page into multiple duplicate URL's.
Google sees "http://www.xyzname.com" and "http://www.xyzname.com/index.shtml" as different pages, but displaying the same content. This splits the overall value of your home page, and can decrease the chances of rankings. By keeping it consistent with a single URL, you eliminate this split and retain more of the strength.
In theory having your home page split like this could bring with it duplicate content penalties, however, I have yet to see this actually happen - that said, it is best to avoid the risk all together.

XML Sitemap
XML Sitemaps are great for ensuring that Google and the other engines are able to spider your entire site. While an XML sitemap will not directly impact your search rankings it can help as Google is more likely to see any SEO based changes more quickly, which in turn can have an impact.

Robots.txt
This is the first file all search engines look for every time they visit your site. While placing a blank robots.txt file in your root folder will not help with search rankings, it will help reduce 404 errors appearing in your log files.
It is also highly recommended that if your site utilizes an XML sitemap, to include a call to this sitemap within the Robots.txt file. Simply add the following line to ensure that the major engines (including Google) can find your sitemap:

Sitemap: http://www.xyzname.com/sitemap.xml

Potential Blockages
If you are finding that your site is simply not being indexed, it is possible that you are blocking the spiders in one way or another.
Start with checking your main site navigation, if you are using Flash or some other fancy form of navigation that could be your problem right there. Next check your HTTP headers to ensure that your home page is returning a 2xx code which indicates that the clients' request was successfully received. Finally take a look at your Google Webmaster Tools for any noted errors. If you are blocking Google, chances are you will be able to uncover the issue with these steps.

Duplicate Content
Duplicate content can be quite damaging to your rankings. Ensure that all content on your site is unique. Don't steal or "borrow" content from another site, and don't cut and paste large portions of text from one page of your site to the next. By keeping all pages of your site entirely original you stand the best chances of getting a thumbs up from Google.

Fresh Content / Regular Updates
Update your content. In highly competitive markets, sites with old static content can often slip away. Keep your content fresh and updated to keep bringing Google back to your site. If they find new pages and updated pages with every visit, they will come back more often.

Site Age
The age of your site can also have an effect on search engine rankings. While there is little you can do (short of keeping the same domain) to help on this matter, remember that the longer your site is online, the better its chances for success. It pays to select the perfect domain right from the start and not to change domains mid-stream. Older sites that stand the test of time add a level of authority in Google's eyes. New sites seldom see rankings for competitive terms in their first year.
Note: Site Age is determined not by the date the domain was originally registered but rather by the date Google first discovered content on your site.

Load Time
Load time can have an impact in your Google AdWords Quality Score but it is unknown for sure if it can also impact your organic search rankings. It is best to keep your load time to as little as possible. If it is not already a part of the Google Algorithm, it likely will be soon. Besides, it is also best in order to give your site visitors the best experience possible.

Server Up Time
This can be a rather significant issue. If you find that your web hosting company has a history of down time, change hosts. If Google comes to visit your site once and it is down, not to worry, they will come back, but if Google visits your site often only to find that it is unavailable, you can find yourself with drastically depleted rankings.

Google Local
If you have a traditional brick and mortar store, consider submitting to Google Local. While this will not directly impact your regular organic rankings, you may find your site ranking above the organic results with a "local business results" map listing. This tends to be most common when your business is near the geographic center of a city, and when the search phrase uses a geographic modifier.

W3C Compliant Code
There is much speculation as to if W3C compliant code can have a positive impact on search rankings, and the majority believe “maybe” with some saying “yes”. Regardless, it is definitely a good idea to have your site be W3C Compliant if at all possible. Not only may it help you in terms of search rankings, but having compliant code can decrease load times, and help to ensure cross-browser compatibility, all of which are good things. If at all possible, it is recommended that sites be made to be compliant.
Many experts who took part in the SEOMoz “Google Search Engine Ranking Factors” lean towards it not being a big contributor, however, it may be an issue if Google has difficulties indexing a page properly.

A code validation service is available at validator.w3.org.

DO NOT TRY THIS AT HOME
I want to stress that this section is about things you should NOT do. These issues could be damaging to your rankings. If your site is implementing any of these, it may be best to remove it.

Hidden Text
This includes any text that you can simply not see when viewing the page. It may be text hidden in invisible div layers, text located below the fold with vertical scrolling disabled or even text on the same colored back ground (white text on a white background for instance). Whatever the case, hidden text can get your site into hot water and it is not recommended.

Excessive Keywords
Don’t go over board in placing target phrases within your body text. Stuffing keywords everywhere possible just because you can, is not only unlikely to help you achieve rankings, it could very well have the opposite effect.

Duplicate content
Large amounts of duplicated content or pages, as well as stealing or scraping content from other sites is one good way to get your site banned.

Doorway pages
Creating multiple websites or pages with nearly identical, yet slightly different content for the purposes of trying to grab some Google rankings is a good way to get your site into trouble.
If you have created pages of this nature for PPC campaigns, make sure that they are blocked from the search engines as to not get you into any hot water.

Cloaking
Simple - Don’t Cloak. In a nutshell cloaking is when you display different information to the search engines than you do to your human visitors. Google frowns on this, and if they catch you, watch out!

All Flash
Websites that are entirely flash based will not get you into trouble. The reason I have included it here however, is that they won’t do you many favors either. Sites that are all Flash, have little to no content for Google to digest and thus, drastically reduce your chance of rankings. If you must keep your “All Flash” site, it is recommended that you also create a secondary HTML version for the search engines and for those visitors who simply prefer it.

Frames (including iFrames)
Frames are also one of those things that won’t get you into trouble, but do significantly reduce your chances of rankings. If you want any chance of ranking in Google using a Frames site, be sure to copy your relevant content from each page into your ‘noframes’ tag. While this is far from ideal it may help you salvage some listings.
When it comes to including content through the use of an iFrame, remember, Google can not see any of this content located within the frame. It will be of no use to your rankings. If you rely on this content to help your listings, find another method such as a server side include.

TOOLS
In this article I mention a few items which can be made much easier with the help of available online tools. Here are some to help you on your way.

Google’s Cached Text Version
Click on “cached” next to your listing in Google, then click “Cached Text Version” at the top of the page. This is Google’s Cached Text version of your page. Substituting www.domain.com with your website will also bring up the cached version:

http://www.google.com/search?q=cache:WWW.DOMAIN.COM/&hl=en&strip=1

SUMMARY
There are a lot of little pieces to getting a site to the top of the rankings in Google that I didn’t have time to mention here. In most cases not all items noted in this 3 part Google optimization series need to be in place to achieve top rankings, however, the more you can implement the better. Links, optimization, and content all play a significant role in Google rankings and the more competitive the term, the bigger the role they play.
If you have a site in a competitive market it is best to ensure that the site is entirely Google friendly and well optimized, while working on increasing links, and expanding on relevant content.
Patience is important and Google rankings are possible, but they do take time and effort. In nearly all cases it can take several months before you start to see significant results, although in cases where a site is just missing one or two pieces of the puzzle and those are put into place, rankings can come much quicker. If you have any questions about optimizing for Google try sending them to us here at StepForth and we will get to them as soon as our workload permits.

5 Reasons Most Internet Businesses Fail


If you've been online for any amount of time, then I'm sure you've heard many of the success stories about internet entrepreneurs, and how they're making millions every year, and you've probably heard how easy it is for you to do it, too.
And the truth is, it actually is kind of easy, but not as easy as most salesmen would have you believe. There is a little bit of work involved, and anyone who's really been successful has put in the time and effort to get there. And they've managed to avoid the pitfalls on this list.
If you're trying to start your online business and things haven't gone as well as you've hoped so far, then hopefully, these suggestions will help.
Here are the five most common reasons that most internet businesses fail that I've seen, in no particular order:

1. Information Overload


You've probably already been inundated with emails explaining how some new money makíng scheme is the hottest thing on the planet and you need to get in now so that you're on the cutting edge of internet marketing.
The problem is that you haven't finished working on the previous hot new thing yet, and as soon as you start this one, yet another hot idea will hit, and so on, and so on.
In every valid email you get, there should be an "unsubscribe" link at the bottom. Start clicking on it, and just stick with a few of the people who you know are giving you good information about building your business from start to finish in the right order without any distractions.
And make sure that you see every task through to completion before moving onto the next one. It's the only real way to get anything done.

2. The Curse of Perfection


Speaking of seeing tasks through to completion, also consider that not everything on your website and in your sales process has to be absolutely perfect before you can unleash it on the public.
So many home busíness owners who are just starting out have a habit of obsessing over every little detail forever before they'll allow themselves to launch their site.
Stop it. It doesn't have to be perfect. That doesn't mean that you don't need to make sure your website is working properly first. It means that you can work on adjusting small details, such as the color scheme, the sales copy, the images, later on. In fact, if you're planning to do any proper testing (and you should be), then you should be constantly working on those items anyway.
So get your website out there, get some traffic, make sure the big things are working right, and then worry about adjusting the small details.

3. Waiting for the "Magic Bullet"


Let me just start by saying that there is no magic bullet when it comes to running your business, or doing any kind of work online.
I know that a lot of salesmen make it sound that way when you're reading their sales letters, but it simply isn't true. They're lying to you. And even if they're not lying to you, and let's say their system does work, it's only going to work for a short period of time, and it's only going to make you a little bit of money. Not the millions they're promising.
That's why I constantly warn people away from the "business-in-a-box" opportunities. The result isn't ever very good. Maybe you'll make a small bit of side money, if you're lucky. Besides, why would you want to sell the same thing everyone else is selling anyway?
The only way to have lasting success online is to have a website that is unlike anyone else's, that you've built up into a success, with a loyal customer base, one step at a time.

4. Being a Shopaholic


This goes along with #3 above. Stop paying for every new scheme that comes along because they're promising you instant riches. All that's going to do is drain you of your money.
And then, if you're like so many others, there's a good chance you'll get frustrated and give up on the whole thing, because you don't know who you can trust anymore, and you don't want to take a chance. So your dream of workíng from home is over before it began.
Or, maybe they're not selling you a scam, but in fact have valid programs that many people use successfully in their businesses. That's great, but that doesn't necessarily mean that it's right for you right now. It might be something that will be a good investment for your business later on, but you should really concentrate on getting your website up and running first. Otherwise you end up with information overload as described in #1 above.

5. Fear of Technology


Just because you haven't tried something before doesn't mean that you can't learn to do it. Think about pretty much everything you've ever done, especially the things you're good at. Did you always know how to do that, or did you learn it over time?
I'm guessing that you learned it, and you can learn to do a lot of the work on your website, too. I constantly have to tell the people I meet that it's in their best interest to learn at least a little bit of the technical stuff that comes with having a website.
I'm not saying you have to be a programming expert. In fact, if you need heavy duty programming done, then you should definitely get someone to do it for you. It'll save you a lot of time, for one. But there's no reason why you can't learn some of the basics of HTML so that whenever you need to make a small change to your website (such as the testing we talked about earlier) you won't have to pay someone to do it for you. And you won't have to wait for them to have the time.
It's not as hard as you think. It just takes a little time to learn it.
Conclusion
The most important point I'm trying to convey is that, in order to be successful online, you need to remain focused on one task at a time. Finish that task and move onto the next one. Finish that task and move on. And keep going until you're done.
Stop investing in every fancy new program that comes along. There are no "magic bullets" anyway. Stick to the plan from the beginning, and see it through to the end.
Starting a new website does require a bit of work at the beginning. There's no way around that if you want to succeed. But the great thing about working online is that once you have everything set up, you can put almost all of it on autopilot and bring in money 24 hours a day with a minimum of work.
So get started now, don't be afraid that you can't do it, don't get frustrated, and don't let anything distract you. You could be making very good money in very little time if you do it right.

Google Tools for Marketing Research


Internet marketers and webmasters have always had a love/ hate relationship with Google. Whatever you think of them they do provide website owners with some great market research tools.

No matter what market you are in or plan to be in, you will find these free tools provided by Google very useful when researching your market. You should be researching your market constantly, NOT just when setting up your site. The internet is ever changing and, if you're not keeping up with those changes, you will be left behind.

Market Research Tool 1 - Related Searches And Wonder Wheel

When you start typing in the main Google search box you should see a drop down box appear giving you some alternative search terms related to the word you typed. Note these phrases down in a notepad file or write them on a piece of paper. They will be useful as part of your keyword list used in the next tool. You will also see more related search phrases after you click search. Scroll to the bottom of the results page and you will see "searches related to:" Note down any new phrases shown there.
Recently Google has released Wonder Wheel which is also a related keywords tool but is shown in a mind map format. You can also click on the related phrases to find more useful search terms. To access wonder wheel: enter your keyword in the standard search screen, then at the top of the results on the left you should see a show options link. Select that and it will reveal a menu. Near the bottom of the menu you should see wonder wheel.

Market Research Tool 2 - Adwords Keyword Tool

We all know how important keywords and search phrases are. Let's face it, it's what drives the internet. Google has provided us with a tool that tells you what keywords and phrases people are using to find what they are looking for. You are able to search an individual country, more than one if you hold down the ctrl key on your keyboard as you select, or all countries.

The adwords tool is now more valuable due to the fact it shows actual search numbers. Previously you only had a green bar to indicate how much traffic the search term receíved. You can also see how competitive each keyword is amongst adword advertisers, showing us which keywords are commercially viable.

Market Research Tool 3 - Google Trends

Now that you have an idea what keywords your market is using you can use the trends tool to check the history of that keyword / phrase. Google Trends supplies data for the last 5 years, giving you an idea if the search term is consistent. You can also see if the search term is popular at certain times of the year, also known as a seasonal keywords.

Another important function of Trends is the section that tells you the popularity of a keyword by country, city and language - very useful if you are targeting particular countries or even cities.

Market Research Tool 4 - Google Alerts

Alerts is underused by webmasters. If you want to stay in touch with what's hot in your market, you can by using Google Alerts. All you have to do is enter the most popular phrases in your market. Google will then send you links via email depending on what type you select.
The types are news, web, blogs, video and groups. If you would like a mix of all, you can select comprehensive. You can decide how often you want to be updated by selecting either: as it happens, once a day or once a week. I hope you can see how powerful this is if you want to be seen as an authority in your market.

Market Research Tool 5 - Google Web Search

Finally, we have Google's standard web search which is not standard in my eyes. It provides a lot of information if you know what to look for. Search Engine Optimization (SEO) is an important part of running a website. By performing a search of your market keywords, Google will tell you what type of content it sees as important.

If you see videos, blogs or images this gives you another way to reach the top 10 of Google. If you see Web 2.0 style sites such as Digg, that could be another avenue. If there are adword ads on the right side of the screen, that tells you the market is commercially viable and more importantly that the keyword you entered is good enough to pay for, especially if there are 10 ads or more.

As you can see, even if you don't have money to buy the latest tools, I have shown you there is a way to get some very important information using free tools from Google. Are you starting to love them now?

Free Link Building Tips


Okay, you're the proud mama or papa to your brand new website. Now what? This isn't like the movies - just because you built it doesn't mean they'll come. The Internet is a huge limitless space with ever-growing numbers of websites. You are just one small website among millions. How will anybody ever find you? How do you become visible? Right now, you just exist out in the web, untethered. You need to become visible when someone searches for you and one way to become visible to people is to become visible to search engines. And one way to become visible to search engines such as Google, Yahoo, or MSN is for your site to be tethered, or linked to other sites.

If you've spent any time reading Internet marketing blogs you know that link building is a huge part of a marketing campaign. Backlinks - links that point to your website - are a major factor in determining your popularity or ranking with the search engines. And of course, just like in high school, you want to be popular.
You can buy your way into links, but here we're talking about a few free and easy ways. An obvious and natural way to build links is through content. When you start a link-building campaign for your new website, focus on attracting links that will add value for your website visitors and best represent your most important keywords too. It is invaluable to have visitors go to your site and share your content.
Here are a few easy and mostly free ways to build links for your website.

Blog-Based Link Building

One way to get natural links back to your website is by setting up a blog for your company. Make sure you network online with other blogs that complement yours. If you share industry news and have useful and relevant content, you'll attract links. Reference other bloggers in your content and link to other blogs in your industry.

For blogs, content is extremely important. Every time you add words to your blog or website, you are presenting yourself to a potentially huge audience. How does your blog's content reflect your company? This content could be the page that carries your company's name around the Internet world. Cheap content is just that - cheap. Create content that people want to read and that will make them come back again and again.

Reviewing products and services and posting those reviews on other sites is another way to build links. Your honest evaluations and smart opinions can also build your reputation as an expert in your field.

Link Building with Social Media

Another way to build natural links to your website is through social media sites like Facebook, LinkedIn, MySpace and Twitter. These sites allow you to set up a user profile where you can add information about you and your company including a link to your website.

Some sites, Facebook for example, also have a way to promote your business with a page, ad or group. Just keep in mind that there are good ways and bad ways to promote your business on social sites and you should observe proper etiquette when you do.
Link Building with Organizations and Directories
If your industry has professional organizations or associations that you belong to, check with them and see if they have an online directory with links to member sites. They may or may not charge a fee for this. If they do, it shouldn't be much.

Check with your local Chamber of Commerce or Better Business Bureau. Links from sites like these can be very helpful. Check with other local businesses and organizations that have lists of businesses and request links from them, too.

Online directories are another opportuníty to look into. Yahoo! Directory is a good one. If your business is in a specific geographical area, you might also find some local directories to submit to that will boost your local visibility.

Links from Charities or Non-profits

If your company makes charitable donations to organizations and non-profíts, see if they have a "donors" list on their website and ask if they will link to your website.
Links from Press Releases

Has your business just started or have you just launched a new product? A press release is a great idea to announce your news. There are quite a few press release distribution services available and some have a free first time offer.

Links from Partners

If your website offers information about other website partners like business directories, you should make sure to use all your linking potential. You could have a badge that your partner could put on their site linking to you and one for your site that links to theirs.

If you have an RSS feed or a widget on your site that has good value to visitors, those can be taken from your website and displayed on another person's website, linking back to your site.

The Internet is constantly evolving and there are thousands of ways to build links. Look around at other websites and see what they have and how they work. Look at your business, think outside the box and you might come up with other ways to develop links. If it all seems like too much, there are many online consulting companies that can help with link building, SEO optimization and brandcasting.

Essentials of successful affiliates.


All successful affiliate marketers have 4 positive habits:

1. Income Goal Setting

Set an income goal with milestones in-between. If you want to earn a $6000/mth income in one year's time, target to increase your earnings by $500 each month. Most
affiliates do not set a realistic income goal. Without this, there is no way you can spur yourself on and to measure your progress. So if you are not doing so, then your success can be limited.

2. Investing In Learning

Invest in learning new affiliate marketing techniques. Attend seminars, participate in forums like Acme People Search Forum or register for free to any course. There is always something new to pick up. 

3. Investing In Good Tools

Invest your earnings into good tools that can multiply your business. Online businesses are the same as offline businesses. Ploughing part of your earnings back into your affiliate marketing business would grow your income exponentially.

4. Apply What You Learn

The most successful affiliates are not always the most knowledgeable ones. They are the ones who put action to what they learnt.

Cultivate these habits and you are set for a lifetime of 
unstoppable income!

How to pick the right affiliate program?


It can be quite a challenge to pick a good affiliate program that would turn out to be a profitable winner. Don't you agree?
Here's some secrets to pick the right affiliate program so that you can spare yourself days of wasted time and efforts to promote a loser!

1. Join affiliate programs that are free. There are excellent programs out there which do not charge you a single cent.

2. How frequent are their commission payouts? Many set a minimum commission amount before payout. Try to increase this minimum commission amount if you live overseas to avoid exorbitant bank charges.

3. What is the conversion rate? This measures how many visitors the product is promoted to before a sale is made. You want to promote one that converts easily.

4. How long are your referrals tracked? The affiliate program must ensure that your affiliate referral cookie remains for a minimum of 2 months. This makes sure you still get credit for the sale later.

5. Does the affiliate program pay for your advertising? Some affiliate programs pay you for your hits and impressions besides the commissions.

6. Is the affiliate program a one-tier or two-tier? A single tier program pays you only for the business you yourself have generated. A two tier program pays you for the business, plus it also pays you a commission on the sales generated by any affiliate you sponsor in your program.

7. Amount of commissions per sale. 20 to 80% per sale is normal.

Get these right and you are on a great start!

Money Maker Master Plan!


Here are the basic "Money Maker Master Plan” steps that you should follow to earn money online. Remember, it’s knowing how to scale this out and leverage both technology and people to scale this out but everything can be done by just one person if you choose to… just don’t expect an avalanche of traffic for two hours worth of work on a site with only 7 pages in a market that no one cares about!
Always learn how to scale things out by leveraging technology and people… and pick highly competitive markets that people are actively searching for.

DO NOT USE THESE TECHNIQUES FOR SPAMMING THE SEARCH ENGINES!

Money Maker Master Plan

1. Pick a market

2. Register the domain (or choose free hosting)

3. Change the blog’s theme

4. Install the banner ads, affiliate program ads, etc

5. Set up the email capture and first few follow up emails

6. Add content to blog
  • Run a social bookmarking campaign on blog with one group of bookmarking accounts logins and at different times and days.
  • Create supporting micro-sites mini-network (social profile pages at squidoo, hubpages, bumpzee, and small static hand built sites).
  • Run a social bookmarking campaign on your micro-sites mini-network with a different set of bookmarking logins and at different times and days.
7. Submit site to SEO friendly directories sites using directory submission services.

8. Create video
  • Distribute video with video sharing software
  • Run a social bookmarking campaign on the videos sharing pages.
Steps 1 – 8 are enough to kick start the traffic to your new blog, static website, ecommerce website… and it only takes an hour or two.

If this is a site or market that you know is worth spending additional time on then you can follow these additional steps.

The following steps don’t take that much additional time but should, and can easily be, outsourced.

9. Every month (or sooner) go back and run the social bookmarking campaign again using new social bookmarking logins at different times and days.

10. Every month (or sooner) go back and create a new micro-site or social profile page to support your micro-sites mini-network.

11. Add posts to the blog that link/pingback to other authority blogs in the market.

12. Pick specific posts on your blog that you’d like to rank higher.
  • Social bookmark those posts with random bookmarking login accounts
  • Create a videos specific to those posts and load to youtube
  • Blast that video out to video sharing sites
  • Social bookmark the videos on the video sharing sites with random bookmarking logins and at different times and days.
  • Find other authority blogs in the market and post content-rich comments on their blog with links heading back to the post you are trying to rank higher.

You can do the following steps yourself but I would strongly recommend you simply outsource them.

13. Outsource someone to spin articles for you and submit them to directories

14. Outsource someone to create new social bookmarking login accounts

15. Outsource someone to subscribe to your RSS feed and have them social bookmark your new posts (the RSS feed notifies them when there is a new post so they simply head over).

16. Outsource someone to post high-quality, relevant comments on other people’s blogs and forums (DO NOT COMMENT SPAM). Concentrate on ones that do not use the “no follow” attribute.

17. Rinse and Repeat steps 7 – 17+ for sites that are worth the effort.

How do you know if the site is worth the effort?

I can’t answer that for you… only you can answer that question since it is your time and money involved… what is “worth it” to you may not be worth it to the next person and vice-versa.

And do yourself a favor and reinvest your earnings into your business by outsourcing the work that takes up the most time so you can concentrate on finding new markets and making money from the traffic you have.
 

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